Annual America’s SBDC Conference

Atlanta, GA. September 9-13, 2024

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About Our Event

For 45 years, America’s SBDC has hosted its annual professional development conference for its business advisors and SBDC network professionals. This national event brings together over a thousand SBDC professionals and around fifty sponsors and exhibitors for learning, networking, and engagement.

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Check out what our attendees had to say about last year's event in Nashville, TN.

The SBDC Training Event of the Year

America’s SBDC conference is the premier professional training event of the year for the national SBDC network. Over 430 workshops were submitted this year during the call for papers submission in January. The Association’s Conference Committee, after months of rigorous review, has selected 132 workshops from 118 presenters to be featured at this year’s event. Additional workshops from our sponsors will be added in the upcoming months, and we are thrilled to bring this impressive line-up to Atlanta this September.

Keynote Speakers
National Sponsors
Tickets Sold

Friday, Sept. 6th

8:30am- 5:00pm

Saturday, Sept. 7th

8:30am- 5:00pm

Sunday, Sept. 8th

7:30 am – 8:30 am

Board of Directors Breakfast (Board Only)

8:30 am – 4:00 pm

America’s SBDC Board Meeting

6:00 pm – 8:00 pm

America’s SBDC Board Dinner (Board Only)

Monday, Sept. 9th

7:30 am – 5:00 pm

Tradeshow Build-out by Decorator

7:30 am – 3:00 pm

General Session Build-out by Decorator

7:30 am – 8:30 am

America’s SBDC State Director’s Breakfast

12:00 pm – 4:00 pm

Info Desk Open

8:00 am – 5:00 pm

Pre-Conference Workshops

8:30 am – 12:00 pm

America’s SBDC State Directors Meeting

12:00 pm – 1:30 pm

State Director Lunch

1:30 pm – 3:30 pm

America’s SBDC State Directors Meeting

12:00 pm – 5:00 pm

Attendee Registration

3:00 pm – 5:00 pm

General Session Rehearsal

3:30 pm – 5:00 pm

National Advisory Board Meeting

Tuesday, Sept. 10th

7:30 am – 4:00 pm

Attendee Registration

8:00 am – 10:00 am

Exhibit Hall set-up by Exhibitors

7:30 am – 4:00 pm

Info Desk Open

8:15 am – 9:45 am


12:00 pm – 2:00 pm

Ribbon Cutting Ceremony, Lunch in Exhibit Hall

2:00 pm – 4:30 pm

Workshops & Exhibit Hall Open

5:00 pm – 6:30 pm

Happy Hour in Atrium Lobby

10:00 am -12:00 pm

General Session ­— Sponsored by VISA

James Rhee
Red Helicopter

Michael Brown
Principal U.S. Economist
Visa Inc.

Isabella Casillas Guzman
Invited to Speak
Small Business Administration (SBA)

5:00 pm – 9:00 pm

STAR Reception, Georgia Aquarium (By Invitation Only)

Wednesday, Sept. 11th

7:30 am – 4:00 pm

Attendee Registration

7:00 am – 8:00 am

Morning Refreshments in Exhibit Hall

7:00 am – 9:30 am

Exhibit Hall Open

7:30 am – 4:00 pm

Info Desk Open

8:30 am – 9:45 am


12:00 pm – 2:00 pm

Exhibit Hall Open & Lunch on Tradeshow Floor

2:00 pm – 5:00 pm


5:00 pm – 6:15 pm

Happy Hour in Exhibit Hall

5:00 pm – 6:00 pm

40 Under 40 Award Event, All are welcome!

2:00 pm – 6:30 pm

Exhibit Hall Open

7:00 pm – 9:00 pm

Exhibit Hall Breakdownx`

Thursday, Sept. 12th

7:00 am – 8:00 am

Morning Refreshments in the Foyer

8:15 am – 9:30 am

Associate State Director Meeting

8:15 am – 9:30 am


10:00 am – 11:00 am

General Session — Sponsored by Grow with Google

The AI Frontier: Supercharge Your Small Business with Google AI

11:15 am – 1:15 pm

Lunch – Sponsored by Grow with Google.

1:15 pm – 4:30 pm


5:00 pm – 7:00 pm

Closing Happy Hour – Atlanta Celebration

Join Our Event as Exhibitor / Sponsor

We’d love to have your company join us in Atlanta, GA. America’s SBDC can customize your conference experience, or you can select one of the opportunities in our Conference Prospectus.

Event Speakers

Chanda Bell
Founder, Author, Executive Producer, and Director of The Elf on the Shelf

The Lumistella Company: A Magical Story

Christa Pitts
Founder and Co-CEO of The Elf on the Shelf

The Lumistella Company: A Magical Story

Attendee Rate


Breakfast Breaks



Exhibitor Rate

Turn-key Tradeshow Booth

2 Attendee Passes

All F&B Functions


Sponsors Start at



Speaking Opportunities

Turn-key booth

Multiple Attendee Passes


All F&B Functions


Explore Atlanta & The Marriott Marquis

2024 State Star Submissions's

America’s SBDC honors its national State Star winners from every SBDC state and regional network at its annual conference every year. Submissions are open now through July 5th.

Check out last year's event.

Marriott Bonvoy App for Mobile Key

Attendees have the option of leveraging Mobile Key to decrease physical touch. If you provided your Marriott Bonvoy number during the registration process, you will be able to use the app’s mobile key feature to access your room with your mobile phone.

Promotional Toolkit & Logo

Make Your Mark: Free Social Media Graphics for the Event

Download All Social Media Images (.zip)

Download All Logos (.zip)

Stay connected!

Stay tuned for updates on the next edition of the conference.

You can also follow us on Twitter, Facebook, and LinkedIn for the latest news and announcements.

We look forward to seeing you again soon!